Keya Foods

Originating in the vibrant landscapes of Kerala, Keya Foods has risen as a leading name in India’s Herbs and Seasonings market. Having 2 decades of Dish Maker legacy, we are an FSSC 22000 certified brand navigating and dominating emerging food segments

Task Allotted by Client

Lykan Media had the privilege to work closely with Keya Foods, an established name in India’s herbs and seasonings market

The initial task was to focus on UX/UI Design Consultancy to ensure that the digital experience mirrors the rich history and quality that Keya Foods brings to the table. We crafted a design strategy that blended traditional elements with modern usability principles to create an intuitive, visually compelling interface

Following the design phase, we transitioned into implementing Shopify Solutions. We built an eCommerce platform that allows Keya Foods to easily manage their extensive product catalog, engage customers with personalized recommendations, and handle secure transactions. This platform was particularly designed to simplify inventory management and improve the sales process.

Our attention then turned to Conversion Rate Optimization (CRO). By employing various analytics tools, A/B testing methods, and customer feedback loops, we identified key areas for improvement in user experience and engagement. Implementing these changes led to a measurable uptick in conversion rates, contributing directly to ROI.

Lastly, we rounded out our suite of services with a robust Digital Marketing strategy. In collaboration with Keya Foods, we formulated and executed multi-channel campaigns that emphasized the brand’s unique selling propositions

Together, these initiatives formed a synergistic approach to digital transformation for Keya Foods. Through our work, we were able to encapsulate the brand’s rich legacy and domain expertise in an efficient and modern digital landscape, driving measurable results and deepening customer engagement.